Archive for January 14th, 2011
IT giant Wipro seeks PR agency for global brand push
Posted to the Holmes Report here
Indian software giant Wipro is on the hunt for a global PR agency to help it sharpen its positioning across key international markets.
The company, which is aiming to cast itself as an international – rather than purely Indian – IT services player, has issued a strategic PR brief to several global networks. Read the rest of this entry »