Arun Sudhaman

Working the angles around media, comms and marketing.

VIDEO: Porter Novelli’s Julie Winskie on why ad agencies get social media wrong

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The Holmes Report caught up with Julie Winskie in Cannes, where she was a member of this year’s PR Lions jury. In the video below, the Porter Novelli president of global clients explains how globalisation is changing PR programmes, and why ad agencies often get social media wrong.

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Written by Arun Sudhaman

June 24, 2010 at 9:32 am

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