Arun Sudhaman

Working the angles around media, comms and marketing.

VIDEO: What is the secret to Prime PR’s success?

with one comment

Right now, Sweden’s Prime PR must be the hottest consultancy in the world. The agency followed up its four-gold haul at this year’s SABRE Europe awards by winning two Gold Lions and three silvers yesterday at Cannes.

In the following video (after the jump), Prime PR creative director Tom Beckman tells us what the “secret ingredient” is in his agency’s success. Meanwhile, word on the street is that the agency is attracting considerable acquisition interest from a variety of suitors.

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Written by Arun Sudhaman

June 22, 2010 at 12:37 pm

One Response

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  1. […] This post was mentioned on Twitter by Karthik S, Arun Sudhaman. Arun Sudhaman said: VIDEO: What is the secret to Prime PR’s success? http://bit.ly/cXfKRA […]


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